Eurovision Song Contest /
Visual Identity & Stationay

The Eurovision Song Contest of 2007 was organised in Helsinki.
We were invited to take part in the design competition for creating a visual identity for the event. The theme of the event was “True Fantasy”. In our winning proposal typographic symbols form a kaleidoscope like imaginary world. The aim was to create a colourful festival ambience with the help of modern and fresh Finnish design approach. The project consisted of over 1000 graphic design deliverables, production and
visual supervision.

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EUROVISION SONG CONTEST
We created the visual
identity for the Eurovision Song
Contest 2007. The theme was True Fantasy.
In the visual, typographical elements form
a kaleidoscope-like pattern that was used
in various marketing and communication
materials.

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One of the applications was
a kaleidoscope.

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We created all printed materials,
marketing communication applications
and all OoH and BTL assets.

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PRESS CENTER
The Press Center was designed
in collaboration with Katriina Lankinen
and Mari Relander.